Pastry World Needs a Quid The Masterpiece is part of “Pastry, Think Beyond Collection” by Gelecta. The Collection has the purpose to go beyond pastry as it is, and experiencing new concepts through full-meaning creativity, rigorous techniques and perfect execution.
GOOD IS A QUID, by Francesco Boccia e Massimo Pica, explores an amazing thought: Good is also in the indefinite that adds extraordinary value. So, the “Quid“ in pastry is the indefinite bringing you to the next level of pleasure. Quid makes a treat unique, memorable. Not fully understood and therefore even more enjoyable (aura of mystery - allure, but enjoyable, it is part of a whole that I don't fully understand but I fully enjoy so much). In pastry it is to transform ingredients into ideas that excite.